ST. IMIER, Switzerland — The label “old school” probably would not offend Walter von Känel. His cellphone is a push-button Nokia introduced more than a decade ago. His desk doesn’t feature a wafer-thin laptop or, indeed, a computing device of any description; he prefers the handwritten word.
And his office? Well, let’s just say that decluttered minimalism is a genre of interior design that he has yet to embrace — and he is a long, long way from “paperless.”
There is a general perception that being “connected” is crucial to success today. But Mr. von Känel, the bushy-browed, twinkly-eyed president of Longines, said he was confident that when its parent Swatch Group reports 2018 revenues this month, the company would have achieved sales of 1.8 billion Swiss francs, or .81 billion — having boldly stepped up production to two million watches even though the market has yet to recover fully from its lingering downturn.
Those are numbers that lend credence to the adage that, in business, there is no substitute for experience: This year, the 77-year-old Mr. von Känel will celebrate a half-century as an employee of Longines. For the past three decades, he has been president of the historic company — one of only five Swiss watch businesses said to sell more than billion at retail annually.
Longines is still based in St. Imier, the small town in the Jura region of Switzerland where Auguste Agassiz founded it in 1832.
Like many early watch producers, the company began as a trading office that sold generic watches assembled by contractors using purchased parts. But when Mr. Agassiz’s nephew Ernest Francillon became manager during the 1860s, he transformed the business by bringing all of its operations under one roof and labeling it Longines, the name historically used for the land where the factory was built.
Longines has a long history of creating navigational timepieces, many of which were worn by aviation pioneers, including Charles Lindbergh. It made its first automatic watch in 1940, developed a benchmark chronograph movement in 1947 and invented the “broken wire” electromagnetic sports timing system (an athlete’s body breaks a clock-connected wire at the start and finish of a race). It has served as the official timer of many of the world’s most prestigious sporting events, including the Summer and Winter Olympic Games, the Commonwealth Games and the French Open tennis championships.
None of that, however, protected Longines from the Quartz Crisis of the 1970s, the industrywide downturn in mechanical watch sales that followed the enthusiastic public response to inexpensive quartz watches. In 1971, Longines relinquished its independence to become part of Asuag, a consortium of Swiss watch manufacturers that later merged with another group called SSIH to become the watchmaking giant Swatch Group in 1998.
Mr. von Känel joined Longines in 1969 — the year that Seiko of Japan introduced the world’s first quartz wristwatch. Since then, he has helped the company to become the No. 1 watch brand by revenue in the 1,000 to 3,000 Swiss franc price range, or ,016 to ,048. He says retaining that status is a personal goal.
“Papa Hayek gave me the mission to make Longines No. 1,” he said, referring to Nicolas Hayek, Swatch’s founder and Mr. von Känel’s mentor until his death in 2010. “Now, we account for 37 percent of total Swiss watch exports in our price segment.”
(Last week, the brand announced that it had produced 50 million watches and that it was placing a milestone piece, a special model from its Master Collection, in the company museum in St. Imier.)
Mr. von Känel attributes his brand’s steady rise to a time in the mid-1980s when he reassessed its promotional efforts. “Back then, I said, ‘Let’s look at ourselves in the mirror,’” he said. “In this business, you can’t do everything, and we were trying to do everything by being the sponsor of the Ferrari F1 team, timekeeper of the Tour de France cycle race and lots of other collaborations.
“So, step by step, we went out of all that stuff and focused on what we consider elegant sports — equestrian events, skiing, gymnastics and tennis — sports that fit in with our slogan, ‘Elegance Is an Attitude,’ that we have used for the past 20 years.”
Also, Longines has stuck to its initial decision not to make its own components. Watches are assembled on site but movements come from Swatch Group’s Swiss-based manufacturer ETA; 80 percent of Longines’ output is mechanical and 20 percent, quartz. Dials come from factories in the Swiss towns of La Chaux-de-Fonds and Grenchen, cases are polished in Portugal and Thailand and bracelets are made in China.
China — actually the brand’s early presence throughout Asia — also has made a significant difference in Longines’ development.
“We have 400 retailers in China alone and sell 600,000 to 700,000 watches there per year,” said Mr. von Känel, who attributes the company’s continuing success in the region partly to his recruitment of a small army of glamorous young celebrities including Zhao Liying of China and Chi Ling-lin and Eddie Peng of Taiwan.
“The young people are crazy about these stars, and when they see them wearing our watches, they buy them,” Mr. von Känel said. “To be a successful watch brand in China, you need testimonees of the same age as the buyers to convince them that what they are buying is not just a branded consumer good but an emotional object.”
He first did business in China in 1971 and still visits every six weeks, using some of his traveling time to check the wrist wear of fellow passengers. “I always look at the watches people are wearing in business class,” he said, “and the smartwatch is a hugely popular reality. But I have said consistently for three years that I will not take Longines into the connected market for the simple reason that giants such as Apple and Samsung have two big advantages: speed of development and production.”
As for the challenges facing Longines, Mr. von Känel said they actually were the price of its success — like the fact that the brand’s watches are proving increasingly popular with counterfeiters. “We have a full-time team of spies in China who are paid to track down outlets that deal in fakes,” he said. “Right now, we are also attacking the gray market by buying any of our watches that appear on e-commerce sites, tracking down the dealers who supplied them and dismissing them from our books.”
Hundreds of sheets of paper, stacked in precarious piles on Mr. von Känel’s office floor, list the names and addresses of suspect dealers and photographs of the watches they offered for sale.
“We have to track down the damned bandits every week and put them out of business,” he roared, slamming his fist on the desktop.B:
“【照】【我】【说】【的】【去】【做】【就】【行】【了】，【以】【后】【你】【也】【是】【嫁】【人】【的】【人】【了】，【做】【事】【要】【有】【分】【寸】，【别】【人】【说】【你】、【骂】【你】，【你】【也】【别】【顶】【嘴】，【不】【然】【会】【吃】【苦】【头】，【明】【白】【了】【吗】？”【刘】【大】【人】【叮】【嘱】【道】。 “【老】【爷】，【你】【在】【说】【什】【么】？【女】【儿】【嫁】【给】【世】【子】，【谁】【敢】【骂】【她】？”【刘】【夫】【人】【说】【道】。 “【行】【了】，【带】【小】【姐】【下】【去】【准】【备】【吧】！” 【刘】【雪】【梅】【还】【想】【问】【清】【楚】，【不】【过】【见】【父】【亲】【脸】【色】【不】【好】，【只】【能】【让】【丫】【鬟】【扶】
0214、【打】【架】【了】 【仰】【亚】【正】【在】【和】【离】【别】【多】【年】【的】【老】【朋】【友】、【现】【在】【的】【文】【化】【局】【副】【局】【长】**【一】【起】，【在】【一】【个】【小】【型】【的】【饭】【馆】【里】【叙】【旧】，【却】【突】【然】【有】【自】【己】【的】【两】【个】【芦】【笙】【手】【跑】【过】【来】，【告】【诉】【他】【说】【自】【己】【的】【队】【员】【在】【中】【学】【吃】【饭】【时】【与】【其】【他】【的】【队】【员】【打】【架】【了】。【他】【来】【不】【及】【追】【问】【是】【为】【什】【么】，【跟】【着】【两】【个】【芦】【笙】【手】，【急】【急】【忙】【忙】【地】【朝】【着】【中】【学】【跑】【去】。 **【局】【长】【也】【听】【到】【了】。 【这】【可】
【这】，【这】【是】【怎】【么】【回】【事】【呀】？ 【自】【己】【老】【公】【到】【底】【怎】【么】【了】？ 【他】【怎】【么】【也】【跟】【自】【己】【一】【样】，【浑】【身】【上】【下】【都】【是】【这】【种】，【被】【人】【打】【过】【的】【痕】【迹】【呢】？ 【自】【己】【的】【老】【公】，……【到】【底】【是】【怎】【么】【死】【的】？ 【于】【是】，【高】【欣】【悦】【想】【着】【想】【着】，【就】【想】【从】【自】【己】【身】【上】【掏】【出】【手】【机】，【报】【个】【警】。 【然】【而】，【她】【在】【自】【己】【身】【上】【上】【上】【下】【下】【都】【翻】【找】【了】【一】【面】，【却】【没】【有】【发】【现】【自】【己】【手】【机】【的】【痕】【迹】。 【于】
【李】【奥】【提】【起】【来】【弗】【莱】【肯】【的】【时】【候】，【它】【就】【醒】【了】。 【弗】【莱】【肯】【睁】【开】【朦】【胧】【的】【睡】【眼】，【发】【现】【是】【李】【奥】，【于】【是】【一】【番】【挣】【扎】【爬】【到】【了】【李】【奥】【的】【肩】【头】，【眯】【着】【眼】【继】【续】【小】【憩】。 【自】【从】【吞】【下】【了】【宇】【宙】【魔】【方】【后】，【它】【肚】【子】【里】【有】【了】【足】【够】【的】【能】【量】，【就】【开】【始】【在】【体】【内】【孕】【育】【着】【自】【己】【的】【孩】【子】，【同】【时】，【像】【个】【孕】【妇】【一】【样】，【自】【然】【会】【变】【得】【更】【嗜】【睡】。 【李】【奥】【撸】【了】【撸】【弗】【莱】【肯】【的】【脑】【袋】【后】，【打】【开】【了】【一】2016年正版输尽光【花】【朵】【回】【去】【让】【高】【喜】【玲】【再】【次】【帮】【她】【保】【单】【贷】【款】，【自】【然】【没】【办】【法】【隐】【瞒】【离】【婚】【的】【事】。 【高】【喜】【玲】【在】【知】【道】【事】【情】【原】【委】【后】【气】【的】【破】【口】【大】【骂】，【骂】【张】【云】【茗】【骂】【宋】【继】【华】，【骂】【他】【们】【不】【知】【好】【歹】【没】【有】【良】【心】，【为】【花】【朵】【感】【到】【不】【值】。 【花】【朵】【只】【是】【静】【静】【地】【听】【着】，【一】【句】【话】【都】【不】【说】，【也】【没】【有】【阻】【止】【高】【喜】【玲】，【她】【明】【白】【高】【喜】【玲】【需】【要】【发】【泄】【一】【下】。 【花】【国】【兴】【也】【静】【静】【地】【坐】【在】【一】【边】，【等】【到】【高】【喜】
【回】【到】【府】【里】，【丫】【鬟】【服】【侍】【夫】【人】【清】【嫣】【洗】【漱】【更】【衣】。 【清】【嫣】【觉】【得】【身】【子】【不】【舒】【服】，【便】【早】【早】【歇】【下】。 【丫】【鬟】【守】【在】【院】【外】【来】【回】【踱】【步】【许】【久】，【心】【中】【万】【分】【心】【疼】【自】【家】【夫】【人】，【最】【终】【狠】【心】【跺】【脚】，【偷】【偷】【出】【了】【府】，【直】【奔】【街】【中】【的】【药】【铺】。 【不】【过】【多】【久】，【她】【便】【又】【回】【到】【府】【中】。 【不】【过】【她】【并】【没】【有】【去】【夫】【人】【清】【嫣】【跟】【前】【伺】【候】，【而】【是】【直】【径】【去】【找】【了】【几】【名】【府】【中】【家】【奴】。 【家】【奴】【见】【要】【出】
“【让】【开】。”【看】【到】【男】【人】【没】【有】【回】【应】，【灵】【曦】【又】【重】【复】【了】【一】【遍】。 【因】【为】【灵】【曦】【的】【这】【句】【话】，【男】【人】【回】【神】。 【他】【看】【着】【灵】【曦】，【然】【后】【给】【灵】【曦】【让】【开】【一】【条】【路】。 【不】【管】【是】【鬼】【怪】【还】【是】【鬼】【仙】，【都】【不】【是】【他】【能】【得】【罪】【的】。 【他】【还】【是】【先】【去】【调】【查】【清】【楚】。 【灵】【曦】【就】【这】【么】【从】【男】【人】【身】【边】【飘】【过】。 【变】【成】【一】【只】【鬼】【还】【是】【有】【好】【处】【的】。 【比】【如】【说】【现】【在】。 【原】【主】【住】【的】【病】【房】【是】
…… 【欧】【楚】【阳】【默】【默】【地】【大】【喊】【大】【叫】，【开】【始】【用】【一】【系】【列】【昏】【暗】，【虚】【幻】【的】【闪】【光】【移】【动】【自】【己】【的】【右】【手】，【闪】【烁】【着】【彩】【虹】【的】【光】【芒】。 【与】【对】【象】【铭】【文】【符】【号】【相】【比】，【查】【找】【医】【学】【铭】【文】【符】【号】【要】【复】【杂】【几】【倍】！【最】【初】，【林】【铭】【在】【人】【体】【转】【化】【的】【第】【一】【阶】【段】【就】【用】【真】【实】【本】【质】【的】【力】【量】【有】【力】【地】【绘】【制】【了】【物】【体】【铭】【文】【符】【号】。【那】【时】，【他】【的】【真】essence【已】【被】【拉】【到】【极】【限】，【但】【现】【在】【他】【在】【身】【体】【转】